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discussion What I Learned Analyzing 60 Days of Emails from a Fast-Growing Ecommerce Brand [GFX]

Email marketing can (and should) be so much more than sending your email subscribers a 10% off discount code once in a while. The best email marketing takes the form of long-term journeys where each email sent builds trust in the brand and demand for the products. After all, you can’t keep the focus and attention of your customers and subscribers if you only send email blasts looking for short-term returns. [...] [more]
shopify.com    Automation, Gallery

discussion 8 Epic Email Newsletters with Killer Content to Inspire your Email Marketing Efforts [GFX]

The following is a guest post by Filza Naveed, Content Marketing Specialist at ContactMonkey. Having a compelling email newsletter that really grabs the attention of the reader, without them being forced to hit the delete button has become increasingly important. In an age where you’re now competing with Snapchat stories and Instagram videos for a viewer’s … Continue reading "8 Epic Email Newsletters with Killer Content to Inspire your Email Marketing Efforts" [...] [more]
stripo.email    Gallery

tactics 25 Product Launch Announcement Email Examples (From Real Brands) [GFX]

Get inspired for your product launch email campaign by these 25 email design examples. This post will help you to come up with the product launch or new features announcement email design following the latest best practices. [...] [more]
chamaileon.io    Marketing

tactics 12 Ideas to Include Image Rollover Effect in Emails [GFX]

I am glad to announce that the other day Stripo email editor released its new option “Image Rollover” to diversify and enliven your email templates. Implement this feature with our editor just in one click! The great news is that our image rollover effect works even in Gmail! [...] [more]
stripo.email    Design, Gallery

tactics Image Personalization - Why and How to Use it [GFX]

Image Personalization is rarely a topic of heated discussions. This changes today. Learn how personalized images can help your marketing perform exceedingly well. [more]
sirv.com    Gallery, Design, Customization

discussion 11 Trending HTML Email Template Styles in 2018 [GFX]

Trending HTML email examples, presented here, are to help you keep up with the times and surprise your customers with catchy emails. We, as marketers, need to impress and keep our customers engaged and interested in us/our brand to make them stay with us as long as possible. [...] [more]
emailmonks.com    Gallery

discussion 12 Restaurant Email Marketing Ideas and Trends [GFX]

There is a large number of restaurants and cafes in your town. All over the country and the world, people have many places to choose from. Then how are guests supposed to know about new options your restaurant offers or about a renewed menu? Exactly, due to comprehensive restaurant email marketing. Use our sophisticated email … Continue reading "12 Restaurant Email Marketing Ideas and Trends" [...] [more]
stripo.email    Gallery

discussion 3 Ways To Use Interactive Email In E-Commerce [GFX]

Email doesn’t have to be static. Bringing interactivity to your emails can spice up your program and provide the lift of engagement you’ve been looking for. Last summer, I was caught in a sudden thunderstorm while walking to the train[...] [more]
cordial.com    Gallery, Design, Mobile, Trend

tactics 5 Ways to Leverage Your Transactional Emails [GFX]

Transactional emails have never been regarded as the cool or flashy sibling to promotional emails. But, because nearly all eCommerce businesses have transactional emails set up, it’s crucial that they’re optimized to convert. If you’re a marketer and not taking full advantage of your revenue-generating transactional email readers?—?you’re seriously missing out. And we mean seriously. Gone are the days when these emails can be set and forgotten. It’s time to start optimizing, boosting the creativity, [...] [more]
medium.com    Automation, Gallery, Study

discussion 10 Nice Welcome Email Examples [GFX]

Welcome emails show the highest open rate – 50% according to HubSpot. While some companies get 80%. And we are capable of making them show respectively high CTR and CTOR. Welcome emails are crucial. They are the first emails subscribers get from you. And they set the tone for your further relations. Consequently, you need … Continue reading "10 Best Welcome Email Examples" [...] [more]
stripo.email    Automation, Gallery

discussion REI’s Purchase Email & Unboxing Experience [GFX]

Even though transactional emails see 8x more opens and clicks than any other type of email — and can generate 6x more revenue — it’s shocking to see how many companies fall short. In our unboxing blog series we take a look at the transactional emails of the biggest and most popular retailers. Join us to see what’s working, what’s not, and apply these learnings to your own transactional emails. Exploring REI. [...] [more]
mailcharts.com    Automation, Gallery

discussion A guide to visual media in HTML email [GFX]

In the digital realm, 81 percent of people only skim the content they read online. So, an image can accomplish what a paragraph of text can barely touch upon in times of minimal read times. Ever since email developers adopted HTML coding practices in to emails in late 1989, email marketers have been experimenting with using visual media such as static images, animated GIFs, embedded videos and many others in their email campaigns. Before we learn about how to use visual media in email, let’s study [...] [more]
htmlemail.io    Gallery

discussion 20 Inspirational brands that are killing the email GIF game [GFX]

Shoutout to these top 20 brands who are killing the animated GIF game and keeping us awake at night thinking about how our emails could be better. [...] [more]
htmlemail.io    Gallery, Design

discussion Email Design Trends [GFX]

Personalisation within image, Cinemagraphs GIFs, Contextual Targeting/Behavioural Targeting, Inverted pyramid [...] [more]
medium.com    Gallery

discussion 7 brands that mastered the welcome email [GFX]

If you've been doing this whole marketing thing for a while, you know that welcome emails are important. Your subscribers expect to receive one, it's one of the most-opened emails you'll ever send, it helps boost long-term brand loyalty... the list goes on. But one thing that continually surprises me is how few brands try to actually accomplish anything with their welcome email. [...] [more]
myemma.com    Gallery
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