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discussion The agony of trying to unsubscribe [VID]

It happens to all of us: you unsubscribe from an unwanted marketing email, and a few days later another message from the same company pops up in your inbox. Comedian James Veitch turned this frustration into whimsy when a local supermarket refused to take no for an answer. Hijinks ensued. TEDTalks is a daily video podcast of the best talks and performances from the TED Conference, where the world's leading thinkers and doers give the talk of their lives in 18 minutes (or less). Look for talks on [...] [more]
youtube.com    Unsubscribe, Spam

discussion Predictive Marketing: What’s the Hype & How Can Your Business Leverage It to Grow Your Email-Marketing ROI? [VID]

Learn more about how one of the top email-marketing trends in 2018, predictive marketing, will pave to way for marketers to do their job better and more efficiently. Listen as industry leaders from FulcrumTech, SmarterHQ, Loyalty Builders, and Fresh Relevance walk you through what you need to know about predictive marketing—and the secrets to effectively implementing it into your marketing programs. [...] [more]
youtu.be    Intelligence

tactics Double-Opt-in Reminder versenden? [VID]

Die Hälfte oder mindestens ein Drittel bestätigt die Newsletter-Anmeldung nicht. Das kann vielen Gründe haben: Die Checkmail wurde nicht gefunden, der Prozess nicht verstanden etc. Sollte man nun Double-Opt-in-Reminder verschicken, um die Ausschöpfung zu steigern? [more]
youtu.be    Listbuilding, Law

strategy Gmail Inbox Delivery and Domain Reputation: What You Need to Know Now [VID]

Listen to Senior Manager of Deliverability Chris Kolbenschlag detail everything you need to know to make it into your subscribers' Gmail inboxes. [...] [more]
youtube.com    Deliverability

discussion Trivia Fact: Email existed before the Internet [VID]

Did you know that Email existed before the creation of the Internet? But it wasn’t the type of emailing where all you have to do was type in and easily click on send, back in the days you have ia computer and a rotary telephone to connect to a service called Micronet. This was all before WWW, so no hyperlinks or URLS, just alot of number webpages. And for emails, the webpage number was 7776. You can check out this video on YouTube, explaining how emails were sent back in 1984. [more]
youtu.be    Marketing

strategy Webinar - Professionelles E-Mail Marketing im B2B [VID]

Ob zur Vertriebsunterstützung, für Lead-Nurturing, Sales und Kundenbindung: E-Mail Marketing bietet Unternehmen aus dem B2B-Umfeld perfekte Werkzeuge, um ihre Ziele konsequent zu erreichen. Lernen Sie diese sowie die wichtigsten Do's und Don'ts jetzt anhand erfolgreicher Praxisbeispiele kennen! [...] [more]
youtube.com    B2B

tactics E-Mail Klinik: Kunden optimal erreichen (rabbinar 04/13) [VID]

Als kleinen Extra-Service für alle, die ein Webinar -- wir nennen es rabbinar -- verpasst haben oder nochmal ihr Wissen auffrischen wollen, bieten wir jeden Monat eine kurze Video-Zusammenfassung. Das April-rabbinar „Offene Sprechstunde in der E-Mail Klinik: Kunden optimal erreichen. Aktivierende Design Trends 2013 und perfekte Usability!" haben wir wieder komplett als Video aufbereitet und stellen es Ihnen hier zur Verfügung. Mehr Informationen und Termine zu unserer rabbinar-Reihe gibt es auf uns [...] [more]
youtube.com    Design
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