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stats 2013 Email Marketing Metrics Report: How Did Your Industry Perform?

We recently announced the release of our 2013 Email Marketing Metrics Report based on data from over 1.4 billion opt-in email newsletters sent during 2012. For open, click, click-to-open, and bounce rate, we provided scores across 35 different industries. While each list is unique, these numbers serve as general industry-specific benchmarks to help you evaluate your performance. Below, I've arranged our report information into a spreadsheet with industries in the left-most column and open, click, [...] [more]
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