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 discussion 15 of the Best Email Marketing Campaign Examples You’ve Ever Seen [GFX]

5 Examples of Effective Email Marketing. 1) charity: water. When people talk about email marketing, lots of them forget to mention transactional emails. These are the automated emails you get in your inbox after taking a certain action on a website. This could be anything from filling out a form, to purchasing a product, to updating you on the progress of your order. Often, these are plain text emails that marketers set and forget. Well, charity: water took an alternate route. Once someone donates to [...] [more]
medium.com    Gallery

discussion The 7 Best Year in Review Emails of 2017 [GFX]

How did other brands put together their year in review emails? We check out 7 brands to get inspired by how they looked back over the year. [...] [more]
beefree.io    Event, Gallery

discussion 8 Brands Using Email Personalization Like Pros [GFX]

1. Sephora leverages VIP status. Sephora is killing it when it comes to personalization. Of course, they use personalization in the subject line, but they take it one step further by including personalization in the content of the email. It’s just one extra way to say, “Hey Allie, we care about you and your makeup preferences.” [...] [more]
campaignmonitor.com    Automation, Gallery, Customization, Segmentation

 discussion Email Contest – Best Email Design Hunt 2017 [GFX]

BEST ENTRIES GALLERY. The HUNT for the best email design begins here.... Here is the list of entries submitted for The Best Email Design Hunt. Please encourage the participants by voting the entries you like. Your votes will help them WIN. [...] [more]
emailmonks.com    Gallery, Design

discussion 10 great examples of Animated GIFs in emails [GFX]

Today, debates about the necessity of a GIF in emails do not stop. Some companies recommend using them in every newsletter, while others insist we should use them occasionally. But they all agree that GIFs should be! That is why we are willing to talk about the best examples of animated GIFs in email marketing … Continue reading "10 great examples of Animated GIFs in emails" [...] [more]
stripo.email    Gallery, Design, Video

discussion Top 5 Brands using Humor in Email to delight subscribers [GFX]

We all love HUMOR. Yes, even the most serious looking email marketers among us. Humor has been a vital part of marketing since ages. And when it comes to email marketing, out of the dozens of emails that dive into our inbox every day, it’s that one humorous copy that puts a smile on our face. Check out how various brands are successfully using humor to build their brand and enhance email engagement: [...] [more]
emailmonks.com    Gallery

discussion The Top 12 Emails of 2017 [GFX]

It’s true: Today’s inboxes are more crowded than ever. But with an eye toward smart design and strategy, marketers from brands big and small can create hugely successful email campaigns and become the heroes of their office. In this guide, we show off 12 of our favorite customer emails from 2017, break down what makes them so good, and introduce you to a few of the talented folks behind them. [...] [more]
myemma.com    Gallery, Marketing

discussion How 6 Brands Build Hype in Their Teaser Email Campaigns [GFX]

Go ahead and be a tease! Look to these six brands to create teaser email campaigns that will increase excitement around an upcoming product promotion! [...] [more]
beefree.io    Gallery, Marketing

discussion Cyber Week Emails: 9 Designs for Extending Cyber Monday [GFX]

This year, more brands than ever celebrated a novel holiday: Cyber Week. Did you notice it, too? Companies big and small extended their Black Friday and Cyber Monday promotions throughout the week. And they launched big email campaigns, of course, to go along with them! The (inbox) result: a flood of cyber week emails. Even as of this morning—nearly a week after Black Friday and three days after Cyber Monday—our inbox looked like this: [...] [more]
beefree.io    Gallery

tactics Seven email strategies used by retailers on Black Friday

When you're inbox is flooded, it can be a job in itself to separate the wheat from the chaff, with most emails perhaps more worthy of the trash rather than your attention. So, did any retailers manage to pique my interest this year? Here’s a run-down of some Black Friday emails to hit my inbox, categorised by strategy, and what impact they might have on consumers. [...] [more]
econsultancy.com    Event, Gallery

discussion 8 brilliant email examples from Cyber Monday 2017 [GFX]

As anyone who works in the wonderful world of email knows, Cyber Monday is kind of like our Super Bowl. In fact, this year's event ended up being the biggest online shopping day in history, with sales up 16.9% over 2016. That kind of pressure (and opportunity) means brands big and small had to do everything they could to stand out in the inbox – and this year's batch of emails didn't disappoint. [...] [more]
myemma.com    Event, Gallery

discussion 5 Unique Ways to Use Animated GIFs in Email [GFX]

1. GIF aligned with the story: GIFs are a fantastic short-way of storytelling and readers are more likely to get allured by a GIF than a plain text or an image. Second, the story being conveyed with attractive movements tends to remain for a long time in the memory of the viewer. So, make sure that the GIF you are adding into your email speaks of a story about your products or services. As you have just a few seconds to convey the story, focus more on content and storytelling techniques. This is how [...] [more]
bluemailmedia.com    Gallery, Design, Video

discussion Absolit: Die 10 besten Newsletter [PDF]

Das vorliegende Whitepaper zeigt die Top 10 im deutschen E-Mail-Marketing inklusive der untersuchten Newsletter und ihrer Stärken. Die Ergebnisse basieren auf der absolit-Studie „E-Mail-Marketing Benchmarks“, die die Newsletter- und E-Mail-Aktivitäten von über 3000 Unternehmen im deutschsprachigen Raum analysiert. [...] [more] 
absolit.de    Gallery, Design, Law, Study

discussion 3 major popup trends to follow in 2018

Popups are already the best way to collect email addresses. As Head of Customer Success at WisePops, an intelligent popup solution, I see customers convincing as many as 1 visitor out of 5 to subscribe to their newsletter with a simple email popup. Our average subscription rate is 5.9%. In other words, out of 10,000 visitors seeing a popup, our customers collect on average 590 emails. And if you don’t believe me, there are plenty of case studies on the matter which go in the same direction. 5.9% is [...] [more]
dotmailer.com    Listbuilding, Gallery, Mobile

tactics 6 Holiday Emails to Send This Season [GFX]

To be successful, you'll have to go beyond emailing a $5 holiday coupon to every subscriber. We dug through a lot of holiday data, and we can tell you that consumers have high expectations this year. To help marketers exceed customer's expectations, we've created a list of six data-backed holiday emails that every brand can send this season. 1. Gift guide 54% of shoppers made a purchase based on a retailer's suggestion [...] [more]
pinpointe.com    Event, Gallery
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