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stats The 2017 Ecommerce Holiday Report [PDF]

Omnichannel marketing is all hype, no execution. The experts all agree: omnichannel marketing is key to success in ecommerce. That’s why it’s so surprising that the majority of B2C marketers have yet to achieve a true omnichannel ecommerce experience. According to the 2017 Ecommerce Holiday Report, 86% of ecommerce marketers have still not executed a full omnichannel marketing strategy for their brand. [...] [more] 
zaius.com    Multichannel, Study
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